Ronaldo’s Premier Padel stream from Saudi Arabia was an exciting step in digital sports distribution but wasn’t a flawless success as the numbers were strong, but the engagement lacked depth
I enjoyed your piece. You make some valid points with regard to authenticity and helping fans connect with you, the athlete, and your interests. If you aren’t actively involved, why should they (your followers) be invested?
Apologies for the delayed response, Dean. Been lagging with the workload :)
I completely agree. To put it simply, I'm a huge fan of Ronaldo, and I joined that livestream primarily to watch my idol. Padel was just a bonus that received a lot of visibility. I would have really enjoyed some BTS moments with Ronaldo that would have connected me more with the sport.
I enjoyed your piece. You make some valid points with regard to authenticity and helping fans connect with you, the athlete, and your interests. If you aren’t actively involved, why should they (your followers) be invested?
Apologies for the delayed response, Dean. Been lagging with the workload :)
I completely agree. To put it simply, I'm a huge fan of Ronaldo, and I joined that livestream primarily to watch my idol. Padel was just a bonus that received a lot of visibility. I would have really enjoyed some BTS moments with Ronaldo that would have connected me more with the sport.
No worries Vipul.
100%.